More than 80% of the companies exhibiting at bautec are there to attract new customers and keep trade visitors up-to-date. The majority of the exhibitors in 2012 said they were more than satisfied with their results from the trade show.
One of the main reasons for the high level of exhibitor satisfaction lies in the trade visitor structure.
Executive authority 26.5%
Supporting role 25.5%
Advisory capacity 17.8% (total: 69.8%)
78.5% of trade visitors rated their attendance from satisfactory to very good.
Very good 7.4%
Satisfactory 39.9% (total 78.5%)